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Why does AC/DC matter anyway?

I think AC/DC are one of the most important bands in the history of rock and roll. I wrote a book about it. Do you agree? Do you disagree? Are they worthy of deep critical analysis or should they be dismissed as a bar band that somehow made millions by selling formulaic rock to the masses? Let it rip, people. Let’s discuss. I know what I think. I want to know what you think.